Prorituals Pro Platinum Purple ShampooA Purple Shampoo that utilizes a proprietary blend of pigments to tone and neutralize unwanted yellow and brassiness, and give blonde, grey or silver hair renewed radiance and shine. Ultra violet pigments counteract harsh brassy tones Brings out color, shine, and radiance in blonde, grey or silver hair Fortifies hair with nutrients like Keratin Protein, Vitamin A,B,C,E, Jojoba Oil and Collagen Amino Acids Sulfate and Paraben Free Application

and boost radiance for more vibrant

Cyclomethicone

and Amaranth Protein

Leaves an incredible shine and a fresh scent to your new

yet defined style

paraben-free

Persea Gratissima (Avocado) Oil

+/- Iron Oxide Black (CI 77499)

Blow dry with around brush for beautiful results

Moisture resistant

Cetearyl Isononanoate

Comb through with a wide-tooth comb and apply plastic cap